Mon, 08 Feb 2010 by Hannah Parker
If you have someone such as your web developers or SEO Company working on your website, you might want to consider excluding their IP address from your Google Analytics so that the traffic that they provide to your web site does not skew your graphs.
In order to do this, you have to be an "Administrator" to the Google Analytics account. First of all, find the website profile in your dashboard and then click "edit"
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Mon, 08 Feb 2010 by Pete Handley
A couple of months ago, Google changed the way that they personalised search results for its users. In the past, Google used to personalise search when a user was signed in with a Google account, and they hadn't opted of their search history being recorded, meaning that the implications for SEO was somewhat reduced, as the bulk of people using Google (I imagine) are not al... Read More.
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Wed, 03 Feb 2010 by Emily Mace
In November I blogged about getting more from the SERPs in which I discussed Local Listings, Shopping results and Image Optimisation. I thought I’d cover more about Google News in this blog.
Google News results also appear in the SERPs on many searches now and getting your latest news featured in this section is another great way of making the most of the SERPs.
Registering for Google news is slightly di... Read More.
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Tue, 02 Feb 2010 by Tom Hallett
Recently, I've been seeing more maps in the main Google search engines results pages.
And while these are sometimes useful - when searching for local businesses for example - I think that sometimes these maps just clutter up the already busy search results pages.
For example, when you search for Read More.
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Thu, 28 Jan 2010 by Pete Handley
If you work with an SEO agency, or have plans to do so, there are some things that you can do to help them with their work that will make them even happier to be working with you.
1) Write Content - if you are a regular reader of SEO material, you will often hear that "content is king". Content is very important for SEO work, as Search Engines love to read words on websites - and without words on your website, you are... Read More.
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Thu, 28 Jan 2010 by Hannah Parker
More speed blogging...
Working for an SEO agency I often find myself performing tasks like editing the .htaccess file. Sometimes Windows can drive you screaming up the wall. Actually most of the time. Today I was dredging my memory trying to remember how to rename the .htaccess.txt file back to .htaccess. There might be a nice user friendly way of doing it via explorer but I can't remember it - so old school methods it is:
If you fin... Read More.
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Wed, 27 Jan 2010 by Sarah Howard
Creating successful web content requires taking into account a selection of variables and most importantly from a business perspective, realising how to measure the success of 'good' content.
When setting out on a content writing task, it is vital to define the project's goal. Will the content seek to persuade people to take an immediate action or is the goal more long term, seeking to create links, impro... Read More.
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Tue, 26 Jan 2010 by Emily Mace
Hannah blogged earlier this month about what makes a Tweet rank in Google Real time search following an interview with someone at Google. But what if you are not really using your Twitter account at the moment and want to take advantage of this?
Well there are a few things you can do to help with this process.
The first is to promote your Twitter feed to your visitors and customers both ... Read More.
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Fri, 22 Jan 2010 by Andrew Milne
Quite simply, it has everything going for it not to mention a community who are intent on producing ever more plug-ins to meet the needs of users, please read this post covering 32 essential plug ins, believe me, there are thousands out there!
For bloggers, wordpress is free if you choose to remain within Wordpress domain structure. However, if you choose to host a wordpress blog within your website whic... Read More.
Tags: word press platform, wordpress blog platform, wordpress content management system
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Fri, 22 Jan 2010 by David Thomas
2010 has been a very busy year so far and we are only just entering day 22 of the first month. For this reason alone I have not been able to comment and add to many of my own thoughts and rants on the PPC/Search marketing world at the moment which led me to this post. Here I wanted to give you a couple of hints and tools that you may find useful in the world of PPC to alleviate some of your precious time.
Focus for January in our world of paid search leans toward sales and updating prices for... Read More.
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