I blogged a while back, I think…yes….yes I did about the AdWords editor, hands down one of the most useful PPC tools for AdWords accounts. In fact, it’s so important a whole chat was dedicated to it yesterday on twitter
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Charles Dickens was born 200 years ago today in Portsmouth, just a few streets away from Vertical Leap. We wonder what he would have made of today’s writing – especially content that is written for the web. Just for a
Last month in Google doesn’t care if you are Ugly we talked about looking at your ‘naked’ site through Google’s eyes – stripped bare without images. Following on, if we go one step forward from an ugly naked site, what
This is the first of a new series we will be working on discussing some of the myths in the SEO industry and helping you to understand what’s real and what is just fluff and won’t affect your ability to
For those of you who have read one or two of my last few blogs here you will know that I’m quite a fan of Google+, I won’t go in to why, I’ll save that for another day! As Google+
Last week Google Webmaster Tools (GWT) changed how sitemap.xml files are displayed and are now providing a more visual representation of the data in your sitemaps and the Google Index. The first thing I noticed when started working with this
You might not recognise the term ‘evergreen content’ right away, but actually, it’s everywhere you look. ‘Evergreen’ is a word used to describe content that has longevity; that will stay relevant to its target audience for months or even years
The new version of Google Analytics is going to become the only version available shortly so it’s important to make sure you’ve become used to using this over the course of the coming weeks before you lose the ability to
If you haven’t heard of Pinterest, it does what it says on the tin – a virtual pinboard of interesting things. You find something you like, you Pin it to one of your Boards for others to see, comment on
Winning awards that recognise your expertise, quality of service and overall brilliance as a group of people are fantastic for supporting your PR, reinforcing your industry credibility, and helping win new business. But no-one ever talks about the anguish of


