I’ve previously mentioned Google Alerts and how useful they are for tracking mentions of your company. However, you can also use them to monitor inbound links to your site or blog.
This means that you are notified when Google picks up a new link to your site.
1. Go to the Alerts page in Google: http://www.google.com/alerts?hl=en and sign in if you aren’t already.
2. Type in the usual link search context: e.g. link:http://www.vertical-leap.co.uk:
3. Select the type of Alert… (comprehensive, blogs only, etc)..
4. You should start getting emails straight away whenever Google picks up a new incoming link to your site.
If you like to comment in blogs that give you a mention, or return the link love, this is a great way of helping to keep on top of all of that information. Or it is a great addition to your online reputation management programme if you have one.
