« Back to Blog

Search Engine Optimisation, Wikipedia, and wasted effort
Fri, 26 Jun 2009 by Joe Bursell


Micheal Gray does appear to like a bit of controversy, and who can blame him, it gets him traffic and builds awareness- I’m doing it right now. He recently blogged about how you can invalidate a Wikipedia article in order to effect some shunting in the SERPs if they outrank your page for a target keyword.

If you find yourself competing with Wikipedia it can be the bane of your SEO life, I know. My point about the “how to invalidate Wikipedia articles” post is that it shows you how to play Wikipedia and devalue target articles.

Now, I’m struggling to work out why someone working to get rankings to increase business would give two-hoots about Wikipedia, so why invest so much time and effort fighting them? They might outrank one or two of my sites for useful keywords, but searchers looking with those keywords are simply not interested in Wikipedia, so it’s no competition.- and I’m not the only one.



Related Posts

  1. Is Wikipedia Developing its own Search Engine?
  2. How many keywords are the maximum for Search Engine Optimisation?
  3. Content Revamping for Search Engine Optimisation
  4. Search Engine Optimisation is not a commodity
  5. Matt Cutts on Rank Checking for Search Engine Optimisation
  6. Rankings ARE important for Search Engine Optimisation – For Now
  7. The Difference in views on what Search Engine Optimisation is

Leaders is #1 and #2 rankings for our keywords thanks to Vertical Leap
Leaders
Leaders


Blog Feed Subscription
RSS FeedFollow us on Twitter

 Archives




Other Related Sites
Search Engine Optimization (Wikipedia)
Google's Advice on SEO
Intro to Search Engine Optimisation
Matt Cutts from Google
What is Search Engine Optimisation