SEARCH MARKETING BLOG

Search Engine Optimisation in Google Chrome

Google Chrome developments are still taking place and there are now some bookmarks you can set up in Chrome that enable you to perform some SEOQuake and Google Toolbar Functions.

Google Chrome still doesn’t include an API so these bookmarks are an easy way to get some of the search engine tools we are used to using in Firefox into the Chrome browser. However these bookmarks must be set up manually within the browser and so code strings have been provided in the Google Chrome Forums.

Some of the functions these bookmarks cover include:

1. Last Google Cache Date and last cached image

2. Google Site: search

3. Links listed in Google

4. Pages indexed in Yahoo!

5. Links Listed in Yahoo!

6. Domain lookup

7. Validation for CSS and HTML

An example of the code needed for these bookmarks is shown below for seeing the last Google Cache date and image

Google Cache

javascript:void((function(){var%20a=location.href. replace(/^http%5C:%5C/%5C/(.*)$/,”$1″);location.href=”http://www.google.com/search?q=cache:”+escape(a);})())

In Google Chrome right click on the Bookmarks toolbar and choose Add Page. Name the bookmark something recognisable (such as Google Cache Date) and in the address box of your new bookmark paste the above code and save the bookmark. Then when you are looking at the site you want to view the cache date and image for just click the bookmark.

Although this functionality isn’t quite as easy to use as the Firefox tools, these developments do show that the Google Chrome is moving in the right direction for some of the search engine optimisation benefits we have built up in Firefox. I am sure that more of these shortcuts will be added to the Chrome Forum soon.

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About Emily Mace

Emily joined Vertical Leap as an SEO Campaign Delivery Manager in 2008, having gained wide search marketing experience as a web developer, SEO specialist and trainer for local Government departments and Tourism South East. Emily gained Google Analytics Individual Qualification in 2011, and regularly blogs on the technical aspects of SEO, sharing her expertise with our readers.