Many newer readers of our search marketing blog haven’t been exposed to plethora of great articles in the archives section of this site, so this is a monthly series that highlights a few of the best posts from one year ago, two years ago, and three years. We’ll call it our Wayback Machine.
One Year Ago (September 2009)
- More on robots.txt – nice overview of the robots.txt file and its impact / relevance to SEO.
- Image Optimisation – Low Hanging SEO Fruit – a rare post by one of our tech’s on how to improve your Image optimisation.
- What happens when you change your website? – some sage advice on the perils of site design and structure changes to your SEO.
- PPC Marketing and Landing Page Optimisation – Paul Broomfield offers some advice on getting the most from your landing pages.
- 5 easy tips to improve website visibility – here’s a great list of DIY changes you can make to your site to help improve your SEO.
Two Years Ago (September 2008)
- New study reveals that few SEO companies are search specialists – great report from a trusted source on the number of generalists in the market.
- How to Make Google – Talk Like a Pirate – As International Talk Like A Pirate day is approaching (19 Sep) – take a look at this post on how to tweak Google to speak “Pirate”
- Dynamic URLs and Search Engine Optimisation – Some advice from Google on how to use dynamic URL’s effectively
- SEO Tip for ECommerce Product Sites – although some of the screen shots may be dated, the content is still relevant – especially considering Google’s recent Local Shopping announcement.
Three Years Ago (September 2007)
- Facebook Phenomena – do we need to search deep on which employees are wasting valuable time? – An early discussion on the impact of social media within businesses from our Australian office.
- Google accounts for 80% of all search click throughs in the UK – not much has changed in three years, really.
- Search Engine Optimization Tip for LinkedIn – some help on better utilising your LinkedIn profile for search
- Measuring the Success of an SEO Campaign: The Long Tail – on the importance of tracking long tail keywords.
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