Analysts have revealed Facebook’s most active user base (per head) continues to be American consumers. Nielsen worked out that more than two in three (69.6 per cent) online Americans logged on to the site in March, as represented by 152 million unique visits, reports
SEARCH MARKETING NEWS
Technology experts have been mulling over the scope that Google’s new ‘Knowledge Graph’ could offer, pcadvisor.co.uk reports. Announcing the new technology, Google’s Amit Singhal hinted that there could be more to come from the new feature, saying that the initial
Search engines saw a huge rise in visits year-on-year from UK users last month, increasing by 89 million visits from April 2011 to April 2012. Overall, 2.2 billion visits were made to search engines by UK users last month and the
Twitter is to adopt ‘do not follow’ technology. The social network has agreed to offer users the chance to avoid having their personal data shared with third parties. A statement from the company cited by theregister.co.uk reads: “When you turn on DNT
Brands are being urged to ensure they have a social media monitoring policy, as more consumers use the platform to contact large companies, aspenit.co.uk reports. A study of 2,000 volunteers by Echo Research and Fishburn Hedges found that in April 2012, 36
Google has unveiled its latest tool in the “next generation” of contextual search – the Google Knowledge Graph. The revamped search function aims to bring more relevant answers and results to users’ by having a greater understanding of the relationships
Brands using social media marketing have been advised to use Facebook or Twitter as opposed to Google+, as it is quickly becoming a ‘ghost town’, rjmetrics.com reports. Ever since opening its doors to the public, Google’s social media platform has faced
Google has rolled out its new version of web browser Chrome, pcadvisor.co.uk reports. The so-called ‘Chrome 19′ involves the tab syncing feature that Google previously announced it was to be featuring on its new browser. The new feature allows users
A new web tool claims it can calculate the advertising value of any Facebook user to the company. The calculator, created by privacy firm Abine, works by finding out how much content a user shares, likes or uploads, reports dailymail.co.uk. It
Facebook could soon begin serving pay-per-click adverts on third-party websites. In a recent web-chat, the social media giant’s head of privacy policy, Erin Egan, hinted that expanding the reach of the adverts could be the next step forward for the
