News Archive for May, 2009

Vertical Leap SEO campaign leads to best seller opportunity for publisher

Wed, 27 May 2009 by admin

Vertical Leap is celebrating after a client scooped a book deal because of a successful online marketing campaign. Last year, Vertical Leap, one of the top five managed search engine marketing agencies in the UK, was appointed to manage the search engine optimisation for Personal Career Management, an expert in the field of career management and outplacement. As a result of their campaign and other marketing strategies, Corinne Mills, the company's managing director, was approached to write h...

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Businesses are wasting “thousands” online, reports Vertical Leap

Tue, 26 May 2009 by admin

More than 88% of pay-per-click advertising is money down the drain according to a recent survey conducted by search engine marketing specialist, Vertical Leap. From a survey that analysed the success of non-client pay-per-click (PPC) campaigns Vertical Leap had been asked to review over 12 months, just 12% of them were achieving anywhere near the level of increased revenue the spend could potentially generate. The survey revealed that PPC campaigns were largely failing on two counts; first...

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Vertical Leap adds copywriting service at no extra charge

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Search engine marketing company Vertical Leap has added yet another string to its bow with a new, bespoke copywriting service at no extra charge, further reinforcing its reputation for added value. This latest addition to Vertical Leap's comprehensive service, which comes at no extra cost to the client, reinforces the agency's truly unique approach to search engine marketing summed up as 'Total Propulsion' - the continuous promotion of all clients' websites in the search engines to ensure the...

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