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Monthly Archives: May 2010

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BBC iplayer to go social
Posted on May 26, 2010 by Sarah Howard

The BBC has announced it is to trial a social networking aspect to its popular internet and cable television service, the iPlayer. Users of the on-demand service will have the choice of using the newest version of the iPlayer, which will allow

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Tagged Content Generation
Google reveals how it shares PPC revenue for Adsense
Posted on May 25, 2010 by William Hobson

Google’s Adsense is one of the company’s flagship products. As well as serving PPC products to web pages via the Adsense for content platform (the ‘Ads by Google’ section), it also helps promote Google’s search – and expose people to more

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Tagged PPC, Search Engine Marketing
Facebook caves in amidst privacy worries
Posted on May 24, 2010 by Sarah Howard

Facebook founder and chief executive Mark Zuckerberg has conceded that the popular content generation site has not addressed privacy concerns seriously enough. Amidst calls from online news providers that the site’s privacy controls are too lax and complicated, Zuckerberg commented in

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Tagged Content Generation, Online News Providers
Google TV is launched
Posted on May 21, 2010 by Sarah Howard

Google finally launched its eagerly anticipated Google TV yesterday, marking a teaming up of the search engine marketing specialists with microprocessor inventors Intel. Google’s ”smart TV” service will allow users to browse the web, whilst enjoying their favourite television programmes.

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Tagged Search Engine Marketing
Yahoo reveals more on search engine marketing integration
Posted on May 20, 2010 by William Hobson

In a follow up to last week’s update on how Yahoo is integrating its search engine marketing platform with Microsoft as part of its ‘search alliance’ deal, the company has answered questions from PPC advertisers and posted the Q&A session

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Tagged Adwords, PPC, Search Engine Marketing
UK web use skyrockets
Posted on May 19, 2010 by William Hobson

Web users in the UK are spending record amounts of time online and the figure is still growing, according to a recent survey from the UK Online Measurement Company (UKOM). People in Britain spend an average of 22 hours and

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Tagged Online News Providers, PPC, Search Engine Marketing
Britons spend 22 hours and 15 minutes online each month
Posted on May 19, 2010 by Hannah McLaverty-Williamson

Consumer’s fixation with social networking has helped contribute to a 65 per cent rise in the amount of time Britons spend online. According to figures released by UK Online Measurement (UKOM), the average British surfer spends 22 hours and 15

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Tagged Content Generation, Online News Providers
Adwords rolls out new ‘match modifier’ feature in UK, Canada
Posted on May 18, 2010 by William Hobson

A new tool for the AdWords platform promises to become a vital part in the armoury of any UK SEO/PPC Agency. The broad match modifier feature claims to deliver higher conversion rates and better overall return on investment when using

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Tagged Adwords, PPC, PPC Agency, Search Engine Marketing, SEO, UK SEO
YouTube celebrates five year anniversary with two billion hits
Posted on May 17, 2010 by Sarah Howard

Growing video content generation site YouTube has celebrated its fifth birthday with two billions views per day. Launched in 2005, the Google-owned site has broadcast a ”YouTube 5 Year Channel” to celebrate its success. The channel incorporates dozens of video

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Tagged Content Generation
Google to rule the road?
Posted on May 14, 2010 by Sarah Howard

Search engine marketing leader Google is reportedly considering a move into the world of motoring, collaborating with a US car-maker to produce technology for its new models. Google is to collaborate with car manufacturer General Motors to design a computer

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Tagged Search Engine Marketing

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