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    Monthly Archives: September 2010

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    Rich Snippets introduced to Google Local
    Posted on September 24, 2010 by William Hobson

    Businesses and SEOs conducting search engine optimisation for local search will now be able to use markup formats such as RDFA or HCARD to shape Google Local’s Rich Snippets and improve their performance in local SERPs. “Today, we’re announcing that

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    Tagged Search Engine Optimisation, SEO
    Twitter worm hits thousands of users
    Posted on September 22, 2010 by William Hobson

    Thousands of Twitter users around the world including high profile members such as Lord Alan Sugar and Sarah Brown have had their accounts hijacked by a self-replicating worm this week. On the 20th of September, between 10:30 and 15:00 GMT, around 100,000

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    Tagged Content Generation
    ComScore: Bing still to catch up on Yahoo in U.S core search market
    Posted on September 20, 2010 by William Hobson

    Last week’s declaration by Nielsen that Bing had finally grown to take second place in the US search market has been complicated by the latest figures from ComScore, which show Yahoo still commands nearly a quarter of the overall number

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    Tagged Search Engine Marketing
    Search drives product purchases over social, says Google
    Posted on September 20, 2010 by William Hobson

    Despite the hype surrounding social media and its potential to drive consumer engagement statistics from PowerReviews and the e-tailing group show that search is the still the source of most online product purchases, says Google. In a post on the

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    Tagged Search Engine Marketing, SEO
    Bing takes number 2 spot in US ahead of ‘search alliance’
    Posted on September 17, 2010 by William Hobson

    The latest figures from Nielsen indicate that even before the Search Alliance fully comes into effect, Bing has taken the second largest share of the U.S search market. Nielsen’s data shows that Google has, unsurprisingly, maintained its dominant hold in

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    Tagged PPC, Search Engine Marketing, Search Engine Optimisation, SEO
    Microsoft extends support during search engine marketing transition
    Posted on September 16, 2010 by William Hobson

    Microsoft has announced that it will be extending technical support for its PPC paid search platform, AdCenter, as the company makes the transition of Yahoo’s search engine marketing customers as part of the “Search Alliance.” Currently underway across the world,

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    Tagged PPC, Search Engine Marketing
    European smartphone market grows by 41% in 09/10
    Posted on September 16, 2010 by William Hobson

    The use of smartphones capable of browsing rich-content online in Europe has risen by nearly a half over the past year, suggests new research from Comscore. The figures from the digital data intelligence firm show that there are currently 60.8

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    Tagged Adwords, Content Generation, Online News Providers, Search Engine Marketing
    AdWords’ ACE tool goes global
    Posted on September 15, 2010 by William Hobson

    The AdWords Campaign Experiments (ACE) tool is to be rolled out globally following its launch in the US in June this year, according to an announcement on the Inside AdWords blog. ACE is a free to use tool which aims to

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    Tagged Adwords, PPC, Search Engine Marketing
    Google to add ‘social components’ to flagship products
    Posted on September 15, 2010 by Joseph Jeffries

    Google’s latest move in its ongoing popularity battle with Facebook is the introduction this autumn of ‘social components’ across its range of key products. Chief executive officer Eric Schmidt confirmed the changes during a press conference in Arizona yesterday. He did not give away too much

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    Tagged Content Generation
    Twitter unveils site redesign
    Posted on September 15, 2010 by Hannah McLaverty-Williamson

    Social networking site Twitter has unveiled the website’s first redesign since it was launched four years ago, with new features which will make displaying videos and photos easier for users. The new look design is expected to make the 160

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    Tagged Content Generation

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