Facebook is trialling a new feature which allows members to pay to ensure all of their contacts see a post. The website has offered the feature to select group of users across the world in order to test whether it could become
Category Archives: Online Marketing
Google is allegedly looking to buy the social-centric web company Meebo for a cool $100 million (£62 million), itproportal.com reports. The seven-year-old company, which recommends personalised web content based on a users’ browsing history, could be acquired to help build some
The search results provided to members of a Google test group are providing better instant answers; often mitigating the need to click through to another website. Reports confirmed that the SERPs (search engine results pages) provided to these Google users
Over half of web users are happy to be exposed to adverts online, according to a new study. A poll by the Internet Advertising Bureau (IAB) has indicated that 52 per cent of consumers are happy to see PPC adverts and
Search engine giant Google has given the iOS version of Google+ a complete makeover in order to attract more iPhone users. According to theinquirer.net, the firm plans to ‘change people’s perceptions’ of the service with the overhaul. As a result, Google has
Google Penguin has been a huge success, according to the company’s head of web spam Matt Cutts. It has now been two weeks since the introduction of the algorithm change and Cutts has publicly stated that Google is extremely pleased with how
Search engines have the same rights as traditional publishers when it comes to deciding what content is fit for the front page, it has been claimed. Eugene Volohk, who is a law professor at the University of California, made the
In the ramp up to the company’s much anticipated IPO, a Facebook chief has said that mobile advertising will soon become one of the site’s main sources of revenue. As part of a two week publicity drive by the company, talking in a
Google is to help companies build their brand presence through the YouTube video-platform, Variety.com reports. At a promotional event in New York, the company announced it is to work with a swathe of new international filmmakers, games studios and marketing executives,
Facebook’s long-awaited share flotation looks like it could happen on May 18th, according to reports. Multiple sources, including the Wall Street Journal and cnet.com, have noted that it is only a “could” situation at the moment following a number of
