Google have approached PayPal about using the payment company’s software to make purchasing Android apps more user-friendly.
Currently, users wishing to purchase mobile content generation apps for Android handsets must use Google’s own ‘Checkout’ system. However, the Google service has fewer registered users than PayPal and it is thought that a collaboration would be beneficial to both parties.
According to The Telegraph, Android handsets are currently outselling the Apple iPhone, but many users have encountered difficulties purchasing apps and this has deterred software developers from working with the platform.
Bloomberg report that by adding a PayPal feature, Google would offer app writers an additional way to get paid for their work. This would mean that developers would probably be more inclined to produce software for Android.
At the moment, there are around 225,000 apps for Apple devices, compared to just 70,000 for Android. Apple offer a convenient one-touch purchasing system, whereas Android users must enter credit card details for each purchase. PayPal integration would almost certainly make the payment process easier and would likely attract more Android customers.
There has been no official word on the talks as yet, with Bloomberg’s sources wishing to remain nameless as discussions between Google and PayPal are not public. Talks are ongoing, but it is not yet clear whether anything will come of them.
“The talks between the companies continue and may not lead to a deal,” Bloomberg confirm.
Related posts:
