A Real Estate company has just developed its first social marketing system, called RISMedia Real Estate Social Marketing System, in order to gain more SEO credit. CEO’s, John Featherston and Allan Dalton, publishers of RISMedia, also the co-founders of the Top 5 in Real Estate Network, will launch their revolutionary system at their annual conference in June in New York.
Mr Featherston said that him and Mr Dalton have spent months working with developmental teams to create what will be branded as ‘The Real Estate Social Marketing System’, he said: “This much-needed system will merge only the more strategic purposeful and real estate-relevant functions of existing social networking and social media resources available to real estate companies, agents and networks.”
RISMedia believe their social media system needed to be developed in order to properly integrate the best of social networking and social media as a more forthright, clear, consumer-acceptable and strategic use, so that real estate professionals can better serve the needs of the real estate marketplace.
They say they think their best qualities can be reflected best through a more strategic online marketing strategy. The company they are working with to set this strategy up said: “The difference between contact management and content management, when one considers how consumers want content more than being contacted, is similar to how social networking/social media is different from real estate social marketing,”
Featherston added, “We look forward to enabling all real estate professionals who want to strategically insert themselves through the targeted use of actionable real estate content and who are interested in measuring their online ROI and SEO to join us at our industry-altering social media summit, where they will be most welcome.”
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