Search Engine Optimisation (SEO) is “never done”, according to one industry expert, Nick Stamoulis. He told Business2community.com that many companies do not understand that SEO is a long-term process; not one which can be completed in a six-month period. Stamoulis
Tag Archives: Search Engine Optimisation
An expert has claimed that undertaking “thorough” keyword research at the beginning of an search engine optimisation (SEO) campaign is essential. Erez Barak argued the point on Searchenginewatch.com, stating that although many companies believe their keywords are relevant, when compared to what
Google has warned that it is phasing out support for multiple internet browsers that it considers “out-of-date” from August 1st. The change was attributed to a combination of security reasons and a lack of support for the new HTML 5 internet
Google, Bing and Yahoo! have put their differences aside to launch standardised indexing for webmasters. According to PC World, the three big search companies have launched a site called Schema.org, which “contains a common set of HTML tags” that the threesome
Over half of searches made on smartphones lead to consumers buying a product, according to new research. A survey conducted by Google found that 53 per cent of searches using smartphones led to a product being bought either via the
SEO practitioners should not worry about catering to algorithm updates, an industry expert has claimed. Mark Jackson, who is the president of his own search engine optimisation company, claimed that website owners would be far more successful concentrating solely on using white-hat SEO
Google is launching a new blog especially dedicated to search topics, Search Engine Roundtable reports. The new blog, Inside Search, will provide regular updates on Google algorithms and search-related features. It comes following feedback received by various digital marketing agencies who called
Search Engine Optimisation can improve a company’s reputation as well traffic and profits, according to an industry expert. Lee Odden, who is the CEO of a search marketing company, said that attracting more hits is not the only reason companies
Pro-active use of rewritable URLs could be of great benefit to search engine optimisation (SEO) campaigns. That’s the opinion of eConsultancy, whose expert, Tink Taylor, stated that although URL rewriting was already being used by many, it could be utilised
Applying search optimisation to an existing website can increase the “relevance” of a company and “significantly boost traffic.” That’s according to Bing, whose industry expert, Duane Forrester, wrote a blog confirming all the benefits that can be reaped from investing
