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Tag Archives: SEO

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Google claims huge share of December traffic
Posted on January 12, 2012 by David Howells

Online retailers witnessed a bumper month in December, with search engines directing much of the traffic, thedrum.co.uk reports. Research by Experian Hitwise found that online retail sites registered over 2.18 billion visits during December alone, increasing by 4.8 per cent

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Tagged SEO
Online presence must be suited to company
Posted on September 14, 2011 by Deborah Bates

For companies throughout the world, having an online presence is important – but ensuring it’s the right presence for them as an individual brand is even more so. This is because web sites that aren’t given the right tweaking for

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Tagged SEO, Social media content
Importance of optimising visual content highlighted
Posted on September 12, 2011 by Deborah Bates

Within their search engine optimisation (SEO) efforts, most companies focus on optimising their textual content; however they must ensure their images and video are optimised too, says Arnie Kuenn. Cited by Topix.com, the SEO expert said that optimisation must apply to all types

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Tagged Search Engine Optimisation, SEO
Bings chips away at Google market share in US
Posted on September 9, 2011 by Ashley Curtis

Microsoft’s search engine Bing continues to chip away at the market share of dominant leader Google, reports Geek Wire. Figures from data metrics firm Experian Hitwise show that Bing-powered searches (including those counted from the partnership with Yahoo) gained three

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Tagged SEO
Google TV to arrive in UK within six months
Posted on August 26, 2011 by Joe Elvin

Google have announced the launch of a set-top box provides a complete integration of television and the internet. Google TV is set to launch in the UK in six months and will allow users to watch TV and surf the web simultaneously

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Tagged pay per click marketing, SEO
Balance between SEO and branding important
Posted on August 25, 2011 by Deborah Bates

The branding of a B2B company and its search engine optimisation (SEO) efforts don’t always work hand in hand, an expert has suggested. Writing for Search Engine Land, Kristie Colby stated that although some keywords are high traffic drivers for

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Tagged Search Engine Optimisation, SEO
Are algorithms taking over the world?
Posted on August 24, 2011 by Deborah Bates

It isn’t the experts who are controlling the algorithms of SEO campaigns and the internet as a whole; rather the algorithms are now controlling them. That’s the opinion of technology reporter Jane Wakefield, cited by Digg.com. She claimed that the “electronic overlords”

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Tagged SEO
SEO depends on processes and goals
Posted on August 23, 2011 by Deborah Bates

The success of a search engine optimisation (SEO) campaign lies in its goals and process; as well as the roles allocated to each SEO team member. According to one SEO expert, Preston Van Dyke, focusing on these three key elements

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Tagged Search Engine Optimisation, SEO
Content marketing most important SEO strategy for half of online businesses
Posted on August 11, 2011 by Joe Elvin

Half of online businesses believe that content marketing is the most important SEO strategy, according to a new study. The MarketingSherpa 2012 Search Marketing Benchmark Report has indicated that content production is now seen as one of most crucial elements

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Tagged Content Marketing, internet marketing company, SEO
Bing retains place as leading alternative to Google
Posted on August 9, 2011 by Joe Elvin

Bing has retained its place as the leading alternative search engine to Google. According to statistics from Experian Hitwise, Microsoft’s share of web searches had grown by 0.96 per cent, meaning it accounted for 3.84 per cent of all UK searches in July.

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Tagged SEO

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